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Designing Persuasive Campaigns Without Faulty Logic
This exercise challenges graphic designers to create a content marketing strategy that effectively avoids logical fallacies, enhancing their ability to present compelling visual arguments.
✨ Writing Prompt
Imagine you are tasked with developing a content marketing campaign for a new eco-friendly product. Your goal is to persuade a target audience of conscious consumers. Craft a comprehensive campaign outline that includes a series of visual content pieces (e.g., infographics, social media posts, advertisements). As you design your campaign, ensure that each piece avoids logical fallacies such as ad hominem attacks, slippery slopes, and straw man arguments. Clearly explain the rationale behind each piece and how it adheres to sound reasoning.
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